3 Steps To Improve Your Google Ranking Via Youtube Marketing
A big part of the success of your website comes from being interactive and compelling for visitors to stay longer on your site. Here’s how you can easily achieve this, using Youtube videos.
Step 1- Record a 2 to 3 minute video showcasing your business point of difference, or simply showing testimonials from your best customers. You can also use this video to promote yourself as the expert in your industry, or use one of the highlights in your business in the past few weeks or months. Whatever the theme of your video, make sure your site visitors are likely to be interested in the contents of the video.
Step 2-Do your keyword search using the Google keyword tool. You should have done this search in the past, to optimize your website for search engines. For most locally based industries, do your keyword search containing your industry name and then your location name e.g. Dentists in Auckland. The keyword tool will give you the main keyword combinations that people use to find you. Choose combinations that have medium or low competition on the net if possible.
Step 3- Write your video title containing your chosen keywords for your industry, and use one of the 2 most effective video sharing sites: “tubemogul.com” or “heyspread.com”. This ensures that your video will spread virally and if you are the only one in your industry doing it(very likely) there is a high chance that your video will appear on page 1 of Google!
Dominating the first page of Google in your local industry is relatively easy, simply because most of your competitors are more interested in how good their website looks than how many people it actually brings through the door. That is where you can have a massive point of difference and “own” the first page of Google in your industry.